# SearchScore

> AI search visibility platform for businesses. Measures and improves whether the six AI assistants (ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek), plus Google AI Overviews and AI Mode, cite and recommend a business when their customers ask relevant questions. Covers AI Search visibility (GEO), SEO, and CRO in one platform. Based in London, founded by Ronnie Huss (Product Specialists Ltd, Companies House 12575770). 1,000,000+ websites benchmarked.

## Products

### Free Audit
- One-off scan, no email required for scores, about 60 seconds
- AI Search, SEO, and CRO scores (0-100 each)
- Prioritised fix list (email-gated)
- 250+ signals analysed, benchmarked against 1,000,000+ sites
- Scores the site's own signals. It does not query any AI engine; putting questions to the six engines is what the paid Tracker does
- [URL](https://searchscore.io)

### AI Visibility Playbook (formerly AI Trust Map)
- One-off £295 research product, no subscription
- Delivered as a personalised report (the Playbook) plus private online results for exploring the evidence
- Uses 10 customer buying questions that the customer reviews before research starts
- 160 checks total: 120 assistant checks across ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek (10 questions × 6 assistants × 2 passes), plus 40 Google AI checks across Google AI Overviews and AI Mode (10 questions × 2 Google AI surfaces × 2 passes)
- Human-reviewed findings, competitor and source evidence, and a prioritised action plan
- [URL](https://searchscore.io/ai-visibility-playbook/)

### Tracker
- Ongoing AI citation tracking across 6 engines: ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek
- Weekly scans on every public paid tier
- Tracks AI Search, SEO, and CRO scores over time
- Sentiment analysis (positive, mixed, negative) for every citation
- Position tracking when AI lists multiple options
- Competitor citation monitoring (5 competitors on Starter, 10 on Pro, 15 on Scale, 20 on Enterprise)
- Citation sources shown on every paid tier
- Plain-English insights with each scan
- Starter: £20/mo ($25), 25 questions asked once each, weekly scans. Below the directional bar on the IAB measurement criteria, because it asks each question once and tracks fewer than 50. It is a spot check, priced as one.
- Pro: £79/mo ($99), 50 questions asked twice each, weekly scans, graded directional against the IAB measurement criteria
- Scale: £199/mo ($249), 100 questions asked twice each, weekly scans, up to 15 competitors, Search Console question seeding, hourly rescan on demand. Graded directional against the IAB measurement criteria.
- Enterprise: £499/mo ($625), 100 questions asked three times each, weekly scans, up to 20 competitors, Watchlist and Rival Intelligence included. Decision-grade on every IAB measurement criterion. Account management is a named point of contact at SearchScore, an onboarding call, and a reply within one working day.
- [What each plan's numbers are and are not good enough for, graded criterion by criterion against the IAB framework](https://searchscore.io/measurement-standards/)
- [URL](https://searchscore.io/tracker/)

### Consultancy (Foundations, Blueprint and Growth Service)
- Done-for-you AI search, SEO and CRO implementation
- Visibility Foundations: 15-working-day done-for-you engagement, £950 one-off. We deploy everything mechanical: AI crawler access, llms.txt, structured data, quotable answers, technical SEO and the conversion basics. Includes 3 months of Tracker.
- Visibility Blueprint: 20-working-day done-for-you engagement, from £1,500 (final quote after discovery). Everything in Foundations, plus credibility and authority work and a 90-day roadmap. Includes 6 months of Tracker.
- Monthly Growth Service: from £750/month, 3-month minimum (final quote after discovery). Tracker included throughout.
- 30-day score-improvement guarantee on Foundations and Blueprint. The Growth Service keeps it if you arrived via either.
- [URL](https://searchscore.io/ai-search-consultancy/)

## Intelligence Platform

The SearchScore Intelligence platform is the reasoning engine behind our recommendations. Overview: https://searchscore.io/intelligence/

### Ask the Engine (interactive)
- Explainable, confidence-scored recommendations: diagnosis to framework to prioritised action
- Refuses rather than guessing when confidence is low (no fabricated certainty)
- [SearchScore](https://searchscore.io/guides/seo/intelligence/)

### Knowledge Operating System
- A structured knowledge graph of 501 objects across 18 types: definitions, guides, decisions, evidence, patterns, frameworks, capabilities, prompts, benchmarks and more, joined by 4,914 typed relationships
- The versioned source of truth the engine reasons over
- [Knowledge Operating System](https://searchscore.io/guides/seo/)
- [The graph itself, as JSON](https://searchscore.io/guides/seo/graph.json): every object with its typed relationships and retrieval vectors, free to read
- [The intent map, as JSON](https://searchscore.io/guides/seo/intent-map.json): 124 real questions mapped to the diagnostic pattern each one indicates
- [Search Intelligence Engine](https://searchscore.io/guides/seo/intelligence/): ask it a question and it traverses the graph to a recommendation

### SearchScore Labs
- Public, pre-registered experiments: hypothesis and method published before the result, every outcome published after (including nulls)
- [SearchScore](https://searchscore.io/labs/)

### Indices and benchmarks
- SearchScore AI Visibility Index (SAVI): 216 of the 1,000,000+ sites analysed are AI-Ready (GEO 80 or above), about 1 in 4,600; roughly 2 in 3 sites score below 50
- Ten indices computed from 1,000,000+ audited sites, every figure with a sample size and 95% confidence interval
- [AI search statistics and indices](https://searchscore.io/data/)

## Guides

### What is GEO
- [What is GEO](https://searchscore.io/guides/what-is-geo/)
- [GEO vs SEO](https://searchscore.io/guides/geo-vs-seo/)
- [GEO Glossary](https://searchscore.io/guides/geo-glossary/)
- [What are AI citation signals](https://searchscore.io/guides/what-are-ai-citation-signals/)

### Technical GEO
- [AI crawlers and robots.txt](https://searchscore.io/guides/ai-crawlers-robots-txt/)
- [GEO technical checklist](https://searchscore.io/guides/geo-technical-checklist/)

### Content for AI Search
- [Content for AI search](https://searchscore.io/guides/content-for-ai-search/)
- [Answer-first content method](https://searchscore.io/guides/answer-first-content-method/)

### AI Search Tracking
- [AI citation monitoring](https://searchscore.io/guides/ai-citation-monitoring/)
- [AI search rank checker](https://searchscore.io/guides/ai-search-rank-checker/)
- [AI search tracker](https://searchscore.io/guides/ai-search-tracker/)
- [AI SEO tracker](https://searchscore.io/guides/ai-search-tracker/)
- [Citation sentiment](https://searchscore.io/guides/citation-sentiment/)

### Search Visibility Tools
- [Search visibility tools overview](https://searchscore.io/guides/search-visibility-tools/)
- [Free AI visibility checker](https://searchscore.io)
- [Search visibility checkers compared](https://searchscore.io/guides/search-visibility-checkers/)

### Measuring GEO
- [Measuring GEO](https://searchscore.io/guides/measuring-geo/)
- [How to measure AI search visibility](https://searchscore.io/guides/how-to-measure-ai-search-visibility/)

### AI Visibility Strategy
- [AI visibility strategy](https://searchscore.io/guides/ai-visibility-strategy/)
- [How AI chooses which brands to recommend](https://searchscore.io/guides/how-ai-chooses-which-brands-to-recommend/)
- [Why your brand doesn't show up in AI answers](https://searchscore.io/guides/why-your-brand-doesnt-show-up-in-ai-answers/)

### AI Visibility Score
- [AI visibility score explained](https://searchscore.io/guides/ai-visibility-readiness-score/)

### ChatGPT SEO
- [ChatGPT SEO guide](https://searchscore.io/guides/chatgpt-seo-guide/)

### All guides
- [All guides](https://searchscore.io/guides/)

## Research
- [SAVI Report (quarterly, current edition Q3 2026)](https://searchscore.io/savi/)
- [SAVI Report Q3 2026 (Vol. 3)](https://searchscore.io/savi-report/august-2026/)
- [AI search statistics (citable, with anchors and sample sizes)](https://searchscore.io/data/)
- [Research and analysis hub](https://searchscore.io/research/)
- [Google query fan-out, what AI Mode means for businesses](https://searchscore.io/research/google-query-fan-out/)
- [Google's Open Knowledge Format (OKF), assessed](https://searchscore.io/research/okf-google-ai-format/)
- [AI Visibility Score, explained](https://searchscore.io/ai-visibility-score/)
- [UK sector findings, veterinary practices: not one of 1,977 practices is AI-Ready, only 12% name a qualified vet machine-readably](https://searchscore.io/press/uk-vets-2026-none-ai-ready/)
- [UK sector findings, law firms: three of 9,487 firms are AI-Ready, and firms built as JavaScript apps are 76 times less likely to be visible](https://searchscore.io/press/uk-law-firms-2026-javascript-invisible/)
- [UK sector findings, care homes: a CQC Outstanding rating barely changes AI visibility (50.0 vs 46.1), and the top-scoring home is rated Requires improvement](https://searchscore.io/press/uk-care-homes-2026-cqc-outstanding-invisible/)
- [UK sector findings, dentists: two of 3,399 practices are AI-Ready, 99% allow AI crawlers but 3% tag their questions and answers](https://searchscore.io/press/uk-dentists-2026-two-of-3399/)
- [UK sector findings, aesthetic clinics: one of 1,567 clinics is AI-Ready in the highest-scoring sector measured](https://searchscore.io/press/uk-aesthetic-clinics-2026-one-clinic/)
- [UK sector findings, accountants: one of 1,038 firms is AI-Ready; 84% name an author but 8% label one machine-readably](https://searchscore.io/press/uk-accountants-2026-one-firm/)
- [Q3 2026 index findings in brief](https://searchscore.io/press/savi-q3-2026-ai-ready-benchmark/)
- [Newsroom, all announcements and research findings](https://searchscore.io/press/)

## Free Checkers
- [AI visibility checker (all engines)](https://searchscore.io)
- [ChatGPT visibility checker](https://searchscore.io/chatgpt-visibility-checker/)
- [Perplexity visibility checker](https://searchscore.io/perplexity-visibility-checker/)
- [Claude visibility checker](https://searchscore.io/claude-visibility-checker/)
- [Gemini visibility checker](https://searchscore.io/gemini-visibility-checker/)
- [Grok visibility checker](https://searchscore.io/grok-visibility-checker/)
- [DeepSeek visibility checker](https://searchscore.io/deepseek-visibility-checker/)
- [Google AI Overviews checker](https://searchscore.io/google-ai-overviews-checker/)
- [SEO visibility checker](https://searchscore.io)

## Comparisons
- [SearchScore vs other AI visibility tools](https://searchscore.io/compare/)

## Definitions (SearchScore terms)
- SAVI (State of AI Visibility Index): SearchScore's quarterly benchmark of AI search visibility, measured across the audited web. Current reading, against the 1,000,000+ site corpus: 216 sites are AI-Ready (GEO 80 or above), which is 0.022%, or about 1 in 4,600. No site has yet reached Verified (GEO 90 or above); the highest score recorded is 86.6.
- AI Visibility Score: SearchScore's composite 0-100 metric measuring how discoverable, trustworthy and citable a website is to AI search engines such as ChatGPT, Perplexity, Gemini and Claude.
- Citation Trust: SearchScore's Tracker measure of citation quality: whether AI engines cite your live pages or rely on training memory, how many of the six engines cite you, and how often you appear in ranked lists rather than loose prose.

## Leaderboard
- [Public AI visibility leaderboard (1,000,000+ sites)](https://searchscore.io/leaderboard/)

## Methodology
- [How SearchScore measures AI search, SEO, and CRO](https://searchscore.io/methodology/)
- [Measurement standards, where our numbers stand against the IAB framework "Measuring Visibility in the AI Era" (August 2026), criterion by criterion and plan by plan, including the criteria each plan fails](https://searchscore.io/measurement-standards/)
- The framework sets seven criteria and two quality tiers, directional and decision-grade, and grades a programme at its WEAKEST criterion. Our published standing: Starter below directional, Pro directional, Scale directional, Enterprise decision-grade. Four criteria (testing cadence, platform reporting, prompt type coverage, methodology disclosure) are decision-grade on every plan; sample size, query volume and reproducibility are what move.
- There is no IAB certification for AI visibility measurement and SearchScore does not claim one. The framework states that it "does not establish certification or evaluate individual providers".
- Measured variance, published in full on the same page: grounded measurement is about four times noisier than the engines' own memory, measured on two domains across all six engines.
- [IAB disclosure fields filled in (engine panel with model versions, prompt library construction, query sourcing, collection architecture, panel validity, baseline resets, and what each falls short on)](https://searchscore.io/measurement-standards/disclosure/)
- [Scorer changelog, every change to the scoring method with the dates each version was in force and why it changed, generated from the scoring code](https://searchscore.io/measurement-standards/changelog/)

## Book

### Get Recommended by AI
- By Ronnie Huss, founder of SearchScore. Published 13 August 2026 by SearchScore
- #1 Amazon Bestseller in Search Engines and Web Marketing on Amazon.co.uk in launch week. Category ranks move hourly, so treat that as a launch-week snapshot rather than a standing claim
- Rated 5.0 out of 5 from 3 ratings on Amazon. Quote the rating only together with the number of ratings behind it: three ratings is a real result and a small sample
- 36 chapters across eight parts. The method is three layers applied in order: Foundation (crawler access, structured data, entity clarity), Extraction (answer-first writing a machine can lift), Reinforcement (the third-party mentions that decide evaluative answers). Measurement runs underneath all three
- Kindle, paperback and hardcover. Every copy includes the digital toolkit and twelve months of visibility tracking
- The book has its own site, with every chapter listed, a glossary of AI search terms, a free chapter and the press kit: [getrecommendedbyai.co.uk](https://getrecommendedbyai.co.uk/)
- [URL](https://searchscore.io/the-book/)

## Company
- Founded 2020 (Product Specialists Ltd, Companies House 12575770)
- SearchScore product launched March 2026
- Tracker launched May 2026
- Founder: Ronnie Huss, author of Get Recommended by AI (https://getrecommendedbyai.co.uk/)
- Based in London, UK
- Contact: hello@searchscore.io

Updated: 2026-08-25