Strategic Audit Report

The Heart Shaman

Spiritual Healing & Mindfulness
Audited: 18 April 2026 Classification: Confidential
SEOScore
64.3
Competitive
SearchScore
68
Emerging
CRO Audit
81%
Good

SEOScore Breakdown

8 categories - 130 points

Content Quality
14.1/22
On-Page SEO
11.2/12
Technical
10.4/12
Authority
7.5/10
AI Platform Ready
11.0/30
AI Citability
8.0/30
User Experience
5.8/4
Topical Depth
4.5/8
E-E-A-T
2.9/2

SearchScore Breakdown

AI visibility across 8 dimensions

AI Citability
93/25
AI Platform Readiness
85/25
Platform Optimisation
76/25
Structured Data
74/25
Technical
71/25
EEAT Content
61/25
Topical Authority
57/25
Brand Authority
21/25

CRO Audit Breakdown

7 categories - 168 points

Trust & Credibility
29/30
Authority & Trust
20/24
Above the Fold
19/25
Strategy & SEO
33/30
Navigation & UX
12/15
LLM Optimisation
14/24
Lead Capture
9/20

Key Findings

llms.txt not found - AI engines cannot discover content preferences. Add /llms.txt to improve AI visibility.
Brand Authority (21/25) - Limited presence in directories, Wikipedia, and social signals. Consider building more brand mentions.
AI Citability (8/30) - Short paragraphs, limited quotable statistics. Add more data points and longer content blocks.

Priority Next Steps

1

Add llms.txt

Create /llms.txt file to declare AI content preferences and improve discoverability.

2

Add .well-known agent files

Add api-catalog.json, mcp-server-card.json, and agent-skills/index.json to improve agent discovery.

3

Build Brand Authority

Get listed in directories, build Wikipedia presence, and increase social mentions.

4

Add More Statistics

Include more quotable data points and case studies to improve AI citation chances.