How do hospitality brands score for AI search visibility? See which brands are cited by ChatGPT, Perplexity, and Gemini - and which ones are invisible.
Check Your Hospitality Brand Score →Showing top 15 of 340 hospitality brands tracked. View full leaderboard →
Hospitality scores better than most offline sectors, but major hotel groups still struggle with AI citability. When a traveller asks ChatGPT "best luxury hotel in London", only brands with strong structured content and authority signals get mentioned.
Eight categories: AI citability (25%), brand authority (15%), E-E-A-T content (20%), technical (10%), structured data (10%), platform optimisation (8%), topical authority (10%) and AI platform readiness (12%). Scores run from 0 to 100.
Most hospitality brands lose points on structured data and AI citability. Adding schema markup, improving Wikipedia/Wikidata presence, and building E-E-A-T content are the highest-leverage fixes.
Enter any domain on SearchScore to get a full breakdown across all eight categories, with actionable quick wins specific to your brand.