How well do the leading PR and Communications brands show up when AI engines like ChatGPT, Perplexity, and Gemini answer questions? Here are the scores.
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Full PR & Communications Leaderboard →AI engines like ChatGPT, Perplexity, and Gemini are answering millions of queries. Sites that score high in AI visibility get cited as sources - sites that score low are invisible.
We audit 8 categories: AI Citability, Brand Authority, Content & E-E-A-T, Technical, Structured Data, Platform Optimisation, Topical Authority and AI Platform Readiness. Each is weighted and combined into a score out of 100.
The average PR & Communications score is 48/100. AI-Ready status requires 86+. Most brands score below 60 - meaning the majority of PR and Communications companies are invisible to AI search.
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