AI Search Visibility

SearchScore

SearchScore is a tool that measures how visible your website is in AI search engines like ChatGPT, Gemini and Perplexity. Enter any domain and get your AI Visibility Score in seconds.

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What Is SearchScore?

SearchScore is an AI visibility scoring system. It analyses your website across six categories and produces a single score from 0 to 100 that reflects how visible you are in AI-generated search results.

When someone asks ChatGPT, Gemini or Perplexity a question, those AI engines decide which sources to cite. SearchScore tells you whether your website is one of them - and if not, exactly what to fix.

Learn more: What Is SearchScore? The AI Visibility Score Explained

AI Citability

Whether AI engines can find, parse and cite your content. The highest-weighted category at 25%.

Brand Authority

How well-recognised your brand is across the web - Wikipedia, press, external references.

E-E-A-T Content

Experience, Expertise, Authority and Trust signals that AI engines use to evaluate credibility.

Technical Performance

Core web vitals, mobile-readiness and the technical foundations AI crawlers require.

Structured Data

Schema markup that helps AI engines understand who you are and what you do.

Platform Optimisation

Presence on the platforms AI engines pull from: social profiles, directories, llms.txt.

How to Use SearchScore

Enter any domain at searchscore.io to get your free overall score. Unlock the full report to see a detailed breakdown of every category, ranked quick wins, and specific fixes you can implement today.

You can also browse the SearchScore leaderboard to see how over 25,000 domains across 30+ industries compare.

Why AI Visibility Matters

Search behaviour is shifting. A growing share of research - especially for B2B buyers - now starts with an AI assistant rather than a search engine. If your website is not visible to AI systems, you are invisible at the start of the buying journey.

The AI visibility score is the metric that tells you where you stand - and what to do about it.

Check Your SearchScore →