SearchScore vs UltraScout AI
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UltraScout AI tracks how AI sees you. SearchScore scores your AI search visibility, your SEO, and whether visitors actually convert – in one audit. Free, no email for the diagnosis.
UltraScout AI and SearchScore both track your brand in ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek. The difference: UltraScout measures AI visibility only and gives you content to publish yourself. SearchScore scores three disciplines – AI search, SEO and conversion – gives the full diagnosis free with no email, backs the work with a money-back guarantee, and can implement the fixes for you. UltraScout tracks more AI platforms and generates content; SearchScore covers the part that turns visibility into customers.
An AI search visibility checker, citation tracker and optimisation consultancy. It scores AI Search, SEO and conversion across 250+ signals and can implement the fixes for you.
A London-based GEO/AEO platform and agency that tracks and improves how your brand appears in AI assistants, and generates AI-optimised content.
At a glance
Both are London-based AI visibility companies. Here is where they actually differ – kept honest, including where UltraScout leads.
| What you get | SearchScore |  UltraScout AI |
|---|---|---|
| Disciplines scored | AI Search · SEO · Conversion (CRO) | AI visibility only (GEO, AEO, voice) |
| Full diagnosis without an email | Yes – all three scores free | Free checker is gated behind a flow |
| AI engines tracked | ChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek on every plan | Up to 6 (+ add-ons), but Claude only from £449/mo |
| Citation sentiment | Yes, per citation | Share-of-voice metrics |
| Conversion / CRO scoring | Yes – 30+ signals | Not covered |
| Verifiable client proof | Live ChatGPT result (FileSeal #1, above DocuSign) | "Based on client campaign data" |
| Public benchmark | 850,000+ sites · public leaderboard · Wikidata metric | None public |
| Entry price for tracking | ~$25/mo · 25 questions × 6 engines weekly · cancel anytime | £49/mo · ChatGPT only · 10 prompts · 6-month minimum |
| Done-for-you implementation | Fixed-price Audit + Growth Service | Separate SME packages from £495/mo |
| Money-back guarantee | Scores improve in 30 days or we work free | "30-day results guarantee" |
| Auto-generates content | No – we ship the work instead | Yes, from Starter up |
| Multi-brand agency dashboards | Enterprise / Agency Pro | Yes – up to 30 brands |
Pricing and features reflect each company's published plans as of May 2026. UltraScout figures are from ultrascout.ai. We keep this current.
The difference that matters
UltraScout helps AI mention you. It stops there. SearchScore measures whether the people AI sends actually become customers – because visibility you can't convert doesn't pay the bills. Learn more in our GEO vs SEO guide and see our full methodology.
Proof you can check yourself
UltraScout's headline numbers – a 94% success rate, a 12x visibility increase – carry a footnote: "based on client campaign data." You can't open that and see it for yourself.
Ours you can. FileSeal went from zero AI citations to ChatGPT's number-one recommendation for UK secure-document services, ahead of DocuSign – a company a hundred times their size. They ran the same free audit you can, then shipped the fix list.
Read the verified case study →ChatGPT, asked cold. No mention of FileSeal in the prompt.
Pricing compared
Different jobs sit at different prices, so we've matched comparable tiers rather than headline numbers. Every figure is from each company's published plans.
| If you want… | SearchScore | UltraScout AI |
|---|---|---|
| Entry-level AI tracking | Tracker from ~$25/mo · 25 questions × 6 engines weekly · cancel anytime | Lite £49/mo · ChatGPT only · 10 prompts · 6-month minimum |
| Serious AI tracking | Tracker Pro ~£79/mo · 100 questions × 6 engines daily | SME £699/mo · 4 platforms · 100 prompts |
| Done-for-you, starting out | AI Visibility Audit custom engagement · all 3 disciplines · guaranteed | AI Starter £495 first 3 months, then £795/mo · AI only |
| Ongoing managed service | Growth Service · custom monthly engagement · all 3 + daily tracking | AI Accelerate £1,995/mo · AI only |
The SearchScore Audit is a fixed one-off; UltraScout's done-for-you packages are monthly. We've placed them by the job they do, not by billing model. Compare on what each covers – UltraScout's price is for AI visibility alone; SearchScore's covers AI search, SEO and conversion together.
See everything before you pay anything
UltraScout's free CiteTrust checker shows a single readiness score and routes you into a flow. Its cheapest paid plan is £49 a month for ChatGPT only, on a six-month minimum.
SearchScore shows your full diagnosis – AI Search, SEO and CRO Scores, the category breakdown and what's broken – for free, with no email. When you want ongoing tracking across all six engines, the Tracker starts at about $25 a month and you can cancel anytime.
Switching from UltraScout
If you're already tracking AI visibility with UltraScout, you lose nothing by switching – and you gain SEO and conversion in the same view.
Being fair
No tool wins on everything, and pretending otherwise helps no one. Choose UltraScout if these matter more to you than conversion and a free, verifiable diagnosis:
If instead you want to know whether your site converts, see your scores free before deciding, and have the fixes shipped for you with a guarantee – that's SearchScore.
This comparison is based on each company's publicly available plans, pricing and product pages as of May 2026. SearchScore and UltraScout AI are not affiliated. Where UltraScout leads – platform count, content generation, multi-brand dashboards – we say so. Figures change, so we date this page and review it regularly. Spot something out of date? Tell us and we'll fix it.
We guarantee your GEO, SEO and CRO scores all improve within 30 days, or we work for free until they do.
Common questions
Yes. SearchScore gives you a full diagnosis free with no email: your AI Search Score, SEO Score and CRO Score, the category breakdown, and a list of what's broken. UltraScout's free CiteTrust checker shows a citation-readiness score only and asks you to continue through a flow. SearchScore's paid Tracker starts at about $25 a month.
Yes – and on every plan. SearchScore Tracker checks ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek from the entry plan at about $25 a month. UltraScout includes Claude only from its Professional plan at £449 a month and up.
No, and that's deliberate. UltraScout auto-generates GEO content for you to publish yourself. SearchScore takes a different route: the audit tells you exactly what to fix, and the done-for-you Audit and Growth Service ship the work for you. You get the finished result, not a batch of generated pages to manage.
Conversion. UltraScout covers AI visibility only – GEO, AEO and voice search. SearchScore scores three disciplines in one audit: AI Search visibility, SEO, and conversion rate optimisation, across 250+ signals, benchmarked against 850,000+ sites. Being found by AI doesn't pay you anything until those visitors convert.
For tracking, yes. SearchScore Tracker starts at about $25 a month and tracks 25 questions across all six AI engines every week – 150 checks a week – with sentiment and competitor monitoring, and you can cancel anytime. Pro steps up to 100 questions scanned daily. UltraScout's entry plan is £49 a month for ChatGPT only with 10 prompts, on a six-month minimum. SearchScore also offers fixed-price done-for-you implementation, which UltraScout's platform doesn't.
All three scores, the full breakdown, and what's broken. Free, no email. Then decide if you want the Tracker or the done-for-you work.