Founder Insights

Data-driven analysis on AI search visibility, GEO and the future of search. Backed by 875,000+ site audits.

The Best AI Visibility Tool in 2026 (And Why Most Get It Wrong)

I have audited 750,000+ websites with SearchScore. Here is what I have learned about which AI visibility tools actually work and why most are just SEO tools in disguise.

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Is SEO Becoming Obsolete? What ChatGPT Really Means for Search

SEO is not dead. It is splitting in two. The fundamentals still matter. But a new layer has appeared on top that most teams are ignoring entirely.

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Why Every Major AI Company Is Desperately Hiring SEO Experts in 2026

ChatGPT dropped $600,000 recruiting SEO talent. The most sophisticated AI companies on earth are racing to hire people who understand search retrieval.

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Best AI SEO Tools for 2026: I Have Used Every One

I have been around the block enough times to develop a healthy dose of scepticism towards tools that claim they will revolutionise everything. Most do not deliver.

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