CROScore analyses 7 categories and 30+ signals that impact conversion rates - trust signals, above-the-fold content, navigation, lead capture, strategy and more.
Takes ~60 seconds. Uses headless browser for accurate analysis.
Conversion Rate
The percentage of website visitors who complete a desired action such as filling a form, making a purchase or booking a consultation.
What We Check
CROScore analyses the signals that actually impact conversion rates.
🛡️
Trust & Credibility
Owner visibility, real photos vs stock, testimonials, reviews, and credibility markers that build visitor confidence.
30 points max
👀
Above the Fold
First impression elements - hero clarity, value proposition, contact visibility, and mobile optimisation.
25 points max
🧭
Navigation & UX
Site structure, booking systems, broken links, and friction points that impact user experience.