Enhanced search listings that display extra visual features drawn from structured data.
ID
SS-DF-042
Confidence
High · 86
Evidence
Established
Updated
2026-07-08
Definition
Enhanced search listings that display extra visual features drawn from structured data.
Rich results are search listings augmented with additional elements, such as star ratings, prices, images, FAQs or breadcrumbs, generated from a page's structured data. They can increase visibility and click-through rate by making a listing more prominent and informative, though eligibility does not guarantee display. Earning them requires valid, policy-compliant markup for a supported result type and content that meets the relevant quality guidelines.