Any online mention of a business's name, address and phone number, with or without a link.
ID
SS-DF-141
Confidence
Established · 82
Evidence
Established
Updated
2026-07-08
Definition
Any online mention of a business's name, address and phone number, with or without a link.
A local citation is a reference to a business's core contact details on directories, industry listings, review sites, apps and data aggregators. Consistent, widespread citations help search engines verify that a business is real, established and located where it claims, supporting local rankings and the local pack. Quality and accuracy matter more than sheer quantity, so citations on authoritative, relevant platforms with matching NAP data carry the most weight.