⌘Prompt AI Visibility

Competitor Citation Gap (why AI cites them, not you)

Compares your page against a rival AI engines cite, and pinpoints the coverage and trust gaps to close.

ID
SS-PR-006
Confidence
Established · 76
Evidence
Emerging
Updated
2026-07-08

What it does

Compares your page against a rival AI engines cite, and pinpoints the coverage and trust gaps to close.

Use when an AI assistant recommends a competitor over you for a query that matters, and you need to know exactly what they have that you lack.

What you need first

  • target query
  • your page content or URL
  • the cited competitor page content or URL

The prompt

You are analysing an AI citation gap using the SearchScore Method.

QUERY WHERE AI CITES THE COMPETITOR: {target_query}
OUR PAGE: {our_page}
COMPETITOR PAGE (currently cited): {competitor_page}

Work out why the competitor gets cited and we do not.

1. Directness - does each page answer the query in the first 60 words? Compare.
2. Coverage - list sub-questions the competitor answers that we do not.
3. Evidence - compare the concrete facts, data, examples, and original insight each offers.
4. Trust signals - compare author expertise, freshness, sourcing, and structured data.
5. Extractability - compare how self-contained and quotable each page's passages are.
6. Verdict - the 3-5 highest-impact changes to make our page the more citable source, in priority order.

Return a side-by-side comparison and the prioritised action list. British English. Be blunt about weaknesses.

Example output

Pro tip

Recommended next steps

    Apply the method AI Visibility Framework Framework → See the wider capability AI Visibility Optimisation Capability →