Capabilities | SearchScore

◈Capability 86 Query Gap Optimisation Find the questions your audience asks search and AI engines that you do not yet answer well, and close the highest-value gaps first. Content Optimisation

◈Capability 84 Existing Asset Optimisation Grow visibility from pages you already own by strengthening, refreshing and consolidating before creating anything new. Content Optimisation

◈Capability 88 Technical Health Optimisation Remove the crawl, render, index and structured-data barriers that stop engines and AI retrievers from using your pages. Technical SEO

◈Capability 82 Content Opportunity Prioritisation Decide what to work on next by scoring every opportunity on value, difficulty and confidence - not gut feel. Content Optimisation

◈Capability 80 Commercial Intent Optimisation Win the buying-stage queries and AI answers where prospects choose a provider - where visibility turns into revenue. Commercial SEO

◈Capability 81 Internal Link Architecture Structure internal links so authority flows to money pages, topics cluster clearly, and no important page is orphaned. Technical SEO

◈Capability 76 Entity Authority Development Build the brand into a recognised, trusted entity that AI models can identify and are willing to cite by name. Authority & Trust

◈Capability 75 Citation Engineering Engineer content that AI answer engines can extract, quote and attribute - turning pages into citable sources. GEO & AI Search

◈Capability 73 AI Visibility Optimisation Improve how often, how prominently and how favourably AI systems represent your brand across the buyer journey. AI Visibility

◈Capability 83 Visibility Intelligence & Reporting Turn tracking into decisions: measure visibility across engines, grade the evidence, and surface the next best action. Measurement & Intelligence

◈Capability 82 Content Refresh Systematically detect and reverse content decay so existing pages regain rankings, clicks and AI citations. Content Optimisation

◈Capability 80 Topical Authority Build comprehensive, well-linked topic clusters that establish the site as a recognised authority on a subject. Content Optimisation

◈Capability 85 Indexability Management Ensure the right pages are indexable and the wrong ones are not, so search engines can find and rank valuable content. Technical SEO

◈Capability 79 Crawl Optimisation Direct crawl budget to important pages by removing waste, fixing structure and improving discovery. Technical SEO

◈Capability 81 Schema Optimisation Select and implement the right structured data so pages qualify for rich results and are understood by AI engines. Technical SEO

◈Capability 78 Conversion SEO Align commercial-intent pages with buyer needs so rankings translate into leads and revenue, not just traffic. Commercial SEO

◈Capability 76 Digital PR Earn authoritative links, mentions and trust signals that strengthen the brand's entity and off-site authority. Authority & Trust

◈Capability 80 Knowledge Coverage Measure and close the gap between what a site says about a topic and the full knowledge users and AI engines expect. Content Optimisation

◈Capability 84 Measurement Framework Turn scattered SEO and GEO signals into evidence-graded metrics that drive confident, prioritised decisions. Measurement & Intelligence

◈Capability 72 Automation Engine Automate recurring SEO and GEO monitoring, detection and workflows so teams act on change instead of hunting for it. Automation & Operations